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Building Growth for Scotland's Craft Beer SectorDeploying Entrepreneurial Capitals

Thursday, 4th May 2017, 9:30 am - 4:30 pm

Registration from 9:00 am

This event will bring together stakeholders from the craft beer industry across Europe to focus on developing collaborative action plans to address challenges identified by prior research and engagement with the industry.

Participating breweries will be teamed up with academics and representatives from support agencies to analyse their economic (cash and equipment), social (networks), cultural (knowledge), and symbolic (reputation) capitals.

The event will also include a facilitated discussion to review sectoral considerations, with a focus on creating growth visions and strategies for future development.

This event is part of the ‘Crafting Growth: Exploring emerging potential and challenges of extended collaboration for Scotland’s craft beer sector’ project, which is funded by the Scottish Universities Insight Institute.

Registration and refreshments will be available from 9.00am.


Who should attend?

  • Brewers/managers of breweries.
  • Representatives of trade and other professional associations in the craft brewing sector.
  • Representatives from public sector organisations supporting breweries in growing/internationalising their businesses.
  • Academics currently involved in research relating to the craft brewing sector.

If you wish to clarify whether this event is suitable for you, and would like to attend this workshop, please contact Dr Maria Karampela before registering: maria.karampela@strath.ac.uk.  

Benefits of attending

This event will:

  • Provide an opportunity to network and exchange best practice with European counterparts
  • Help participants understand how economic, social, symbolic and cultural capitals can maximise efficiency and maintain core values
  • Raise awareness and understanding of key issues within the industry
  • Explore potential initiatives and future collaboration within the sector.

 


Contact

Dr Maria Karampela
phone +44 (0)141 548 3243
Lecturer, Department of Marketing
website
Dr Juliette Wilson
phone +44 (0)141 548 5892
Lecturer, Department of Marketing
website
Prof Sarah Dodd
phone +44 (0)141 548 3957
Professor at the Hunter Centre for Entrepreneurship
website


Engage with Strathclyde is a programme of events organised by staff from the University of Strathclyde to initiate new and escalate existing relationships with external organisations. Please see our privacy note detailing how your personal information will be used.


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